OUR VISION To effectively serve business associates and society and in the process create wealth and values for stakeholders. Being a leading and reliable international trading company adding sustainable value to stakeholders. To be globally-recognized trading company that leads by industrializing the agricultural sector and providing a harmonious and motivating workplace that will attract, develop, and keep the right people. Together with the right supply chain partners, improving the understanding of the agro commodities supply chain and making it more effective and efficient OUR MISSION To provide world class quality, agricultural and livestock feed ingredients to our customers keeping inline commitments with regards to quality incumbency and transparent business approach. To deliver value and trust to our stake holders both internal and external. To grow into a sustainable agricultural and food products provider and partner, ensuring supply sufficiency, high quality products and affordability of logistical distribution. To continue dedicated earnest efforts to enhance productivity and efficiency to attain charted spectrum of business horizons globally. Provide integrated trade solutions to customers to ensure sustainable profits. Serve as an effective and accountable instrument of public policy and be socially responsible. To work with vigor, dedication, and innovation to achieve excellence in service, quality, reliability, safety and customer retention as the ultimate goal. To earn the trust and confidence of all stakeholders, exceeding their expectations, and giving the Company an even more respected name. To consistently achieve higher growth with the highest levels of productivity. To be a technology-driven, efficient and financially sound organization. To be a responsible corporate citizen by nurturing human values and concern for society, and creativity to overcome challenges and attain goals. To uphold the guiding principles of trust, integrity and transparency in all aspects of interactions and dealings. To delight our consumers worldwide of products with superior quality and value To inspire our people to work passionately and harmoniously To equip our people to be globally competitive To continually improve our business processes To actively participate in the industrialization of the agricultural sector To contribute to the growth of society as we grow the company’s business To Protect the Green Environment Of the Earth for the Future Generation By means of a large assortment with exclusive products, extensive services and perfect customer service, we do want to become the first choice for all the suppliers and trading companies of Agricultural commodities.